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adidas

FOR THE OCEANS

Plastic is the problem. Innovation is the solution. We’re rethinking and repurposing plastic.

THE END OF VIRGIN POLYESTER

To stop plastic from polluting our oceans, we'll shift entirely to recycled polyester by 2024.

MADE TO BE REMADE

100% recyclable, Futurecraft Loop is our first running shoe that will never be thrown away.

THE FUTURE STARTS TODAY

We're working to save our oceans, for us and generations to come. That's why we're using recycled materials to prevent waste and conserve resources.